Seller tip: Including your logo in this email will help with brand recognition when you ask for seller feedback in your second email. When the order has arrived safely and on-time or preferably early , you can then send your second email—this can be done automatically with a feedback management tool, like FeedbackExpress. Need help? Seller tip: Make it easy for the buyer by including a link so they can leave feedback with just one click.
If you have any of these in your emails, remove them now. But when should you send the email? Again, this is a guideline — if your product takes longer to trial then send your email after a period you deem reasonable. You can proactively avoid negative seller feedback by adopting our two email policy. However, inevitably there will be occasions when a negative feedback slips through the net. All of this is an important part of your overall Amazon review strategy. If the negative feedback is valid and not something Amazon can remove, you can reach out to the buyer but you must tread carefully.
If you do this, you run the risk of Amazon suspending your account. You can contact the buyer and attempt to resolve the problem they encountered. If an order arrived late, you can apologize and offer a partial refund or a full refund for any shipping charges. If you hear back from the customer, you can politely ask them to remove the negative feedback. It could be an opportunity for you to improve an area of your business that you could do better in and provide a better customer experience.
Here are our top seven tips to help you:. Smart sellers will have a formal process for collecting feedback. In these instances, you can ask Amazon to remove the review, and customer service may do so upon reviewing it.
Some review types that could be up for Amazon removal include:. There are no shortcuts when it comes to handling negative reviews as a seller. Your primary courses of action are responding to the review and reporting potentially illegal product reviews to Amazon. Some websites offer services that claim they can get negative reviews removed at a high success rate.
These practices could be traced back to you and result in major consequences, including products being de-listed, withdrawal of selling privileges, and in some cases even legal action. When it comes down to it, the best thing you can do for your business is to get ahead of the next potential bad review. Negative product reviews are unfortunately a part of life on Amazon.
Handle them with grace, learn from them constructive feedback , and keep offering great products and customer service to your customers. In the end, if you do things the right way, your positive reviews will far outweigh your negative ones. It was updated on December 9, Start Free Trial Sign in.
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